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Company Acquisition: Time Inc. Acquired Viant, Which Owned MySpace and Other Ad-Related Business Units

Time Inc. was interested in big data owned by Specific Media when they acquired Viant, which owns Specific Media. Apparently, Viant also owned other business units, including social network Myspace. Time Inc. will use data from Viant's business lines including Myspace to improve its advertising activities.

ComScore to buy Rentrak for $771mn

Data analytics provider ComScore has announced that it would buy Rentrak Corp for $771million in an all stock-deal, which is expected to close in early next year. The combined entity will become a major force in advertisement and television commercials as it sets new standards in measurement system.

Latest Stories

Over 25% of US Consumers Earning Below $50,000 Avoid Fast Food Due to High Cost

According to a January survey conducted by consulting company Revenue Management Solutions, over 25% of those with incomes under $50,000 were reducing their use of fast food, citing expense as a reason.

Strong US Economy Masks Struggles of Low-Income Consumers

One of the primary foundations preventing the U.S. economy from entering a recession-resilient family spending-is beginning to show signs of weakness.

Trump's Second Presidency Could Spell Gains for Crypto, NFTs

Geoff Kendrick, the head of FX Research and Digital Assets Research at Standard Chartered Bank, suggests that a win by former U.S. President Donald Trump in the upcoming November U.S. presidential election could have a positive impact on Bitcoin.

TikTok Ban on Hold? App Fights for 170 Million US Users

On Tuesday, TikTok and its Chinese parent firm ByteDance filed a lawsuit in a U.S. federal court, attempting to overturn a bill that President Joe Biden had signed that would have required the 170 million Americans who use the short video app to either divest or outright prohibit it.

SEC Chair Gary Gensler Deems Crypto a Central Player in Market Issues

U.S. Securities and Exchange Commission (SEC) Chairman Gary Gensler covered a variety of subjects, including cryptocurrencies.

Must Read

Second Chance for FTX? Exchange Offers Full Repayment Plus Compensation to Creditors

FTX intends to fully repay the remaining creditors plus pay them "billions in compensation for the time value of their investments," leaving 98% of its creditors with up to 118% of their permitted claims.

Equinox’s Ultra-Pricey Program Aims to Extend Your Life

Equinox, a high-end fitness business, is charging for the ultimate luxury: longer life. The business unveiled a subscription on Monday that, at a whopping $36,000 annually, entitles users to more than 100 tests designed to improve health and lengthen life.

Can a $22,000 All-Inclusive Resort Live Up to the Hype?

According to a JLL Research Hotels & Hospitality research, demand for all-inclusive resorts surged after the pandemic. The study found that suddenly, many travelers desired stress-free, simple-to-plan trips, ideally with a health focus.

Crypto Price Predictions for 2026: Bitcoin, Ethereum, Option2Trade Will Increase Value

In the cryptocurrency industry, the forecast that Bitcoin (BTC) will reach $500,000 by 2026 embodies optimistic confidence. Several variables support this enormous price objective, which analysts predict will increase Bitcoin's value.

Crypto Giant Kraken Makes Waves in Europe with New German Deal

By revealing a new strategic alliance that will allow Kraken to actively improve its product offering in Germany, a crucial market for the adoption of cryptocurrencies in Europe, Kraken is doubling down on its goal of expanding throughout the continent.

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