Mar 31, 2017 10:00 PM EDT
Swedish fashion retailer H&M has announced it will launch a new brand called Arket this year. The name, which means 'sheet of paper' in Swedish, will cater to a modern-day market with products for men, women, children and the home.
Arket will soon open its first store on Regent Street in London come early autumn 2017. After London, stores will be open in Brussels, Copenhagen and Munich. Consumers will also have the convenient option to buy Arket through its online shop at arket.com that will be available in 18 European countries.
"It both relates to our origin in the Nordic tradition of functional, long-lasting design and symbolizes the blank sheet, the sense of optimism and possibility we felt creating this new brand," Arket creative director Ulrika Bernhardtz said in a press release statement.
Nils Vinge, H&M's head of investor relations, describes the Arket collections as going from relaxed to well-dressed. It entices consumers on classical items that Arket will offer, including peacoats, trench coats and striped sweaters.
The classical theme will not only be reflected on the items but in the stores, as well. Arket stores will include a café if the location permits it. The café will be based in New Nordic Kitchen with a vision of quality ingredients and healthy living. Arket marks as a shift in strategy for H&M as it offers a smaller and curated assortment for the home. H&M revealed this year its plans to slow down store expansion and focus on an omnichannel mix due to lower sales as compared to rival Inditex.
Arket managing director, Lars Axelsson, said a fantastic team with diverse background and expertise will closely work together in building the brand. It has worked with producers to help develop materials and techniques that will provide high-quality and long-wear products at an affordable price. Setting the COS brand as precedent, ARKET will most likely open 200 stores in 50 location, as noted by Vinge.
If you think that the micro accounts are useful only for beginners who may not be able to cope with the fast dynamics of changing quotes on trading platforms, then this is not so. Professionalism grows out of these cent accounts.
Journalists love their jobs because they get to interact with people from all sorts of backgrounds and expertises, then turn around and share their knowledge with the world.
As the metaverse takes over more of our digital lives, the commoditization of all aspects of our virtual beings becomes more and more of a reality.
Rustam Gilfanov is a famous IT businessman, a founder of a large IT company, and a partner of the LongeVC Fund.
In the currency trading business, many individuals make mistakes. Since most individuals join this profession with too much excitement, they forget about efficient strategies. Instead of controlling their investment and execution process, most individuals make poor choices for trading.
In today's digital world, more and more people are investing in cryptocurrencies. These digital tokens have exploded into popularity over the past few years, and have grown to the point that there are now nearly over 6,000 of them, according to Statista.
Following the pandemic, natural calamities, and major employment shifts, a startling new study on the online news site News Nation shows that 1 in 4 Americans don't have an emergency fund.
Generational wealth is a facet of wealth management that is often misunderstood. Labeled trust fund babies, rich kids, and lucky breaks, those who receive an inheritance from families are rare.
Social media has successfully made it to the mainstream consciousness of over half the global population. DataReportal's latest study shows that over 4.33 billion people worldwide are using some form of social networking site this year. That's why it's no wonder many tech companies are interested in investing or forming the next Facebook, Twitter, or YouTube to capture the hearts and minds of the general population.